Over 1,500 successful private sellers every month.
Sell your watch on Chrono24!

Place an ad for your watch in just a few steps using our form:

1. Describe your watch in detail. The more detailed your description is, the easier it is for potential buyers to find your ad.
2. Add up to 4 pictures of the watch to your ad. Keep your camera handy. During the ad creation process, you'll be asked to take 2 photographs of the watch set to a specific time and upload them as proof of ownership. These photographs are also displayed in your ad.
3. Enter your personal information.
4. In the final step you can review your information one last time and pay the ad fee.

Listing your ad on Chrono24 is free. Once you have successfully sold your watch, we charge a commission fee of 6.5% up to a maximum of $299.00. The commission fee is only due after you have sold your watch. We retain the commission fee directly during the payout of the sales price. Please note: Some buyers may not be able to pay via the Escrow Service. Should this be the case, we will send you an invoice for the commission fee.

If you use the Escrow Service, we retain the commission directly during the payout of the sales price.

If the buyer has made a direct payment, we will send you an invoice with the commission fee. Please pay the amount due within 14 days.

The reference number indicates the model and/or model variant of your watch and can be composed of several different letters and numbers. With certain manufacturers, you can find the reference number on the case back (not to be confused with the case number), between the lugs and sometimes even engraved on the dial. You should always be able to find the reference number in the documents relating to your watch or in the invoice. If you cannot find the reference number, look online for the name of the manufacturer on the dial and compare the image results with your watch. This quick bit of research should help you in most cases.