Maurice Lacroix: A New Brand Joins The Big Boys
Maurice Lacroix is a Swiss luxury watch brand. The company is based in Zurich. Maurice Lacroix originated in 1975. It is a young watch company. It is part of an older company. Its parent is Desco von Schulthess. Desco is more than a century old. There is no person named Maurice Lacroix. It is just a brand name. The company only became successful in the 90s. Their high-end Masterpiece watches made it a major Swiss brand.
The Masterpiece Collection is the most famous collection. It is not the only collection. The Maurice Lacroix Pontos collection is also very fine. Pontos watches feature pure designs. The watches appear timeless. Maurice Lacroix updated the collection in 2004 in Basel. The Maurice Lacroix Pontos Réserve de Marche and the Pontos Chronographe joined the family. The Maurice Lacroix Pontos Chronographe is the most interesting.
The Pontos Chronographe: The Businessman’s Chronograph
The Maurice Lacroix Pontos Chronographe appeared in 2004. It is elegant and refined. It is aimed at businessmen. Its wearers are sporty and dynamic. The Maurice Lacroix Pontos Chronographe features a refined automatic movement. It is highly reliable. The movement resembles the Valjoux 7750. The key feature is a steel-blue dial. The dial features brushed metal. The chronograph features 30-minute and 60-second dials. It also features an eye-catching date display. The dial is easy to read. The caseback is transparent. You can see the movement working. A strap and a bracelet are available. The strap is leather but the bracelet is stainless steel. Men may choose a sporty look or a classic look. There is no ladies Maurice Lacroix Pontos Chronograph.
The Maurice Lacroix Pontos Réserve de Marche: Elegant Lines For The Office
The Maurice Lacroix Pontos Réserve de Marche is not a chronograph. It is still a very fine watch. It features a power reserve. It also has a transparent caseback. The Réserve de Marche also has a date display. And it is also a men’s watch. The watch may have a bracelet or a strap. The case is stainless steel. There are no numbers on the dial. There are only indices. The indices are long and metalic. The hands are also metal. The hands and indices seem to form one elegant line. Maurice Lacroix Pontos watches are elegant dress watches. They are not for sports. They are not for diving. They are water resistant, but only up to 50 meters. The Maurice Lacroix Pontos Réserve de Marche features an automatic movement. These watches are for men. There are no ladies watches.
The Maurice Lacroix Les Classiques includes watches for women. The Maurice Lacroix Les Classiques Date Ladies features a date display. The watch is smaller than the Réserve du Marche. It does not have an automatic movement. It has a quartz movement. Both watches also have long, elegant metal hour indices. They make a good his-and-her pair for the office.