When thinking of luxury watches, one of the first brands that come to mind is Rolex. This iconic brand name has been known for over 100 years as one of the most trusted watchmakers in the world. The company was founded in 1908 on the principle of making high-quality timepieces that are durable, functional as well as beautiful. Rolex watches have proven to be one of the best and most reliable luxury brands available and over the years have earned the title of a true classic.
A Rolex, just like quality and luxury, never goes out of style. When passed along through generations, a Rolex will work as well and look just as elegant today as it did years ago.
When considering a Rolex, it is true that a vintage Rolex Submariner “Big Crown” or a brand new Rolex Oyster Perpetual Date, are worth over seven figures. However, every Rolex is not just a purchase; it is also an investment. Deciding it purchase a Rolex should not just be an impulse buy, but rather a way to make a statement about style, luxury, and even the future. Considering what goes along with being the owner of a Rolex, the price is well worth it—a Rolex will last a lifetime, and a generation’s lifetime after that. These pieces are built to withstand the test of time and life’s adventures. Rolex watches are completely waterproof, and in fact the company was the first on the market to create waterproof timepieces. Not only are they durable, but Rolex watches also make a statement. Wear a Rolex and others will notice. The design never goes out of style and will let others know the wearer values quality and luxury.
As the times change, Rolex watches remain a standard in luxury timepieces. Over the years the company has developed different models and adapted its classic styles to best suit the taste of its customers throughout every passing year. However, all it takes is a glimpse of one of these timepieces on a stylish wrist to know that Rolex has stayed true to their original style even with the latest materials and technology incorporated into their newest pieces. The quality and design of genuine Rolex watches will be noticed and appreciated by others no matter what else you have on. Today there are a number of different models on the market - men's and ladies' styles alike - and each piece is made with care and precision.
This is the true classic that established a dynasty. The Oyster was first introduced in 1926. At that time it created quite the buzz, and newspapers dubbed it "The Wonder Watch that Defies the Elements." The fact that it was waterproof was revolutionary. The Oyster also gained recognition for being one of the first wristwatches to have a screw-off front and back as well as a winding crown that made it more immune to moisture and dust. Today the style remains true to the classic that revolutionized watchmaking in 1926. A fine leather wristband compliments the face, available in silver or in nine- or eighteen-carat gold.
The Datejust line was introduced in 1945 was the first watch with an integrated date function. The original Datejust design had a thick and impressive 36mm bezel. Due to the popularity of the Datejust line, Rolex soon rolled out mid-sized versions as well as an elegant Datejust model made for women. All Datejust models are self-winding chronometer watches, and one model nicknamed the “Thunderbird” features a rotating bezel with individually marked minutes used to measure different time intervals. The classic Datejust is made of steel with iconic accents in white, rose, or yellow gold. Without a doubt, a Rolex Datejust symbolizes just how well form, function and sophistication go together in such a masterpiece.
As the name suggests, the classic Rolex Daytona model was inspired by racing and racecar culture. In 1991 Rolex named the chronograph after the 24 hours of Daytona car race. Actor Paul Newman reportedly wore his beloved Daytona watch from the day he received it in 1972 until the day he died in 2008. The original Rolex Daytona series was manufactured from 1961 to 1987 and at their beginning they were not in the same price class as the luxury Oyster. However, today the vintage Rolex Daytonas are extremely coveted and have become collector’s timepieces, recognized by their unique serial numbers on the face. Due to popular demand, Rolex released a second Daytona series from 1988 to 2000, and a third series was released in 2000. This third series is comprised of self-winding chronometers that come with a six-digit serial number. The serial numbers for the Daytona pieces play an important role, as the vintage models have a four-digit number, some of which are referenced as the “Paul Newman” dial. This dial refers to any watch that has the same model series number as the watch that Paul Newman wore, and increases the collectability of these classic pieces. Due to the model's limited production in every stage, Rolex Daytona watches are accurate, reliable, and highly sought-after luxury items.
This model is perhaps the most recognised and popular watch in the world. The classic Rolex Submariner is made of stainless steel and has the classic black dial. It was first released in 1954 and its subsequent popularity may have to do with the fact that 007 wore a Rolex Submariner in many of his adventures on the silver screen. The vintage model worn by James Bond sported a big crown and no crown guard, making it easily recognizable. Later versions were released in the sixties and throughout the following decades. Over the years not much has changed in terms of the design. Rolex Submariner watches are made of stainless steel, stainless steel and gold (or two tone) and solid 18k gold. Though special edition watches with blue and green dials have been created, the classic design has a black dial. The rotating bezel has 15-minute markers. This watch looks great on the deck of a yacht, on a deep-sea dive, at the office, or on street.
There are other models available in different editions. Though the design of a Rolex is classic, there are enough styles to suit everyone's taste and price range. Every Rolex model comes with a guarantee that can be trusted, so as a discerning customer it is possible to choose what style suits you best without compromising on performance or precision for the sake of appearances.
When debating whether to invest in a Rolex, something to consider is the value of the timepiece. A watch bought in 2014 will only maintain or increase its value in the following years. Though reselling an item from a personal collection is usually not considered, the option does exist and the chances getting a return on your investment are high. Collectors are often willing to pay far more than the retail price. However, passing the timepiece on to the next generation will give the piece value beyond a price. They will receive a memento that will only become more meaningful and priceless as the years roll on. A Rolex watch's value can be considered as reliable as Swiss currency!
Because the brand is so prestigious and so closely associated with luxury, many people want to own a Rolex, and the market for counterfeit pieces is huge. When shopping for a Rolex, be aware of this market and only buy from a trusted seller, especially when shopping online. Only a true Rolex can guarantee quality for a lifetime!
It is said can take over a year for each watch to made from start to finish. The reason that the production process can take so long is that, for example, each dive watch is individually tested for almost an hour in pressurised water tanks, and each piece is inspected by hand. The list goes on, and it is this sort of commitment to quality that makes Rolex a unique cut above the rest in today's market. As a modern shopper, finding the best deal and staying on top of the latest trends makes it easy to forget what really matters. In the here today, gone tomorrow consumer culture, a piece like a classic Rolex displays a commitment to value, lasting quality, and garners even more attention. Rolex has been made with the utmost care, precision, and the highest quality in material and parts. A Rolex can be worn with anything, be it a modern outfit or a vintage 1950s style. A Rolex will complement and accent any look. Such a timepiece lets the world know that there are those who believe and value enduring quality and style. A Rolex on a wrist is not just a timepiece. It is a statement.