Seiko Sapphire crystal

From humble beginnings in Tokyo to revolutionising the world of horology, Seiko’s journey is a tale of innovation, tradition, and unbeatable value: Dive into the rich history of Seiko and see why it remains a global favourite all of these years later.

Join us as we compare two iconic Japanese watchmakers across a selection of criteria and learn what sets Seiko’s innovation and style apart from Orient’s classic craftsmanship and affordability in this in-depth guide.