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Rolex Day-Date

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Popular Models

  • Rolex Day-Date 40

    Rolex

    Day-Date 40

    from $29,872
  • Rolex Day-Date 36

    Rolex

    Day-Date 36

    from $6,598
  • Rolex Day-Date 36mm (up to 2000)

    Rolex

    Day-Date 36mm (up to 2000)

    from $6,379
  • Rolex Day-Date II

    Rolex

    Day-Date II

    from $26,817
  • Rolex Day-Date Yellow gold

    Rolex

    Day-Date Yellow gold

    from $6,440
  • Rolex Day-Date White gold

    Rolex

    Day-Date White gold

    from $8,454
  • Rolex Day-Date Rose gold

    Rolex

    Day-Date Rose gold

    from $12,652
  • Rolex Day-Date Platinum

    Rolex

    Day-Date Platinum

    from $22,817
  • Rolex Day-Date Oysterquartz

    Rolex

    Day-Date Oysterquartz

    from $9,024
  • Rolex Day-Date Diamonds

    Rolex

    Day-Date Diamonds

    from $9,776
  • Rolex Day-Date Roman numerals

    Rolex

    Day-Date Roman numerals

    from $8,107
  • Rolex Day-Date Arabic numerals

    Rolex

    Day-Date Arabic numerals

    from $14,377
  • Rolex Day-Date smooth bezel

    Rolex

    Day-Date smooth bezel

    from $22,817
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Rolex Day-Date II White gold 41mm Black United States of America, New York, New York
TOP
Rolex Day-Date II / President II 41mm Silver Dial
$28,300
Free shipping
Verified Dealer
392
US
Rolex Day-Date 40 Rose gold 40mm Pink United States of America, New York, NEW YORK
TOP
Rolex Day-Date 40 SUNDUST DIAL
$32,540
Free shipping
Verified Dealer
392
US
Rolex Day-Date 40 Rose gold 40mm Grey United States of America, California, San Mateo
TOP
Rolex Day-Date 40 Everose / Sundust Roman - 228235
$35,269
Free shipping
Verified Dealer
2621
US
Rolex Day-Date 36 Yellow gold 36mm Roman numerals United States of America, New York, New York
TOP
Rolex President 18k Gold Day-date 18038 Custom Diamond Watch
$19,995
Free shipping
Verified Dealer
562
US
Rolex Day-Date 36 Rose gold 36mm Brown No numerals United States of America, California, Beverly Hills
TOP
Rolex Day-Date 36 - Everose - Chocolate/Brown Dial - Leather
$16,499
Free shipping
Verified Dealer
54
US
Rolex Day-Date 36 Yellow gold 36mm Green No numerals United States of America, Pennsylvania, HARRISBURG
TOP
Rolex Day-Date President 36 Emerald Green Dial Fluted Boxes Books
$13,570
Free shipping
Verified Dealer
99
US
Rolex Day-Date 36 White gold 36mm United States of America, Texas, Mckinney
TOP
Rolex 1803 Rare Purple Diamond Dial unique band, 18k wg bracelet
$21,233
Verified Dealer
5
US
Rolex Day-Date Platinum 36mm Silver No numerals United States of America, California, Santa Monica
TOP
Rolex Platinum Day-Date "Bezel Engraved"
$31,000
Verified Dealer
59
US
Rolex Day-Date 36 Yellow gold 36mm Gold No numerals United States of America, New York, Patchogue
Rolex Day-Date 36
$12,000
Verified Dealer
 
US
Rolex Day-Date 36 Rose gold 36mm White Roman numerals United States of America, Pennsylvania, Bala Cynwyd
TOP
Rolex Day-Date 118205
$16,950
Free shipping
Verified Dealer
1042
US
Rolex Day-Date 40 White gold 40mm Grey Roman numerals United States of America, New York, Brooklyn
Rolex Day-Date 40 Rhodium Dial
$32,000
Verified Dealer
9
US
Rolex Day-Date 36 Yellow gold 36mm Gold United States of America, Florida, Miami
Rolex President Day-Date 18038
$10,999
Verified Dealer
52
US
Rolex Day-Date II Rose gold 41mm Brown Roman numerals United States of America, New York, New York
Rolex Day-Date II Rose Gold Chocolate Roman Dial 41MM Watch...
$42,899
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 36mm Champagne United States of America, California, Los Angeles
TOP
Rolex Day-Date President 18k Gold 18038-Champagne Diamond...
$14,831
Verified Dealer
133
US
Rolex Day-Date 36 White gold 36mm Grey United States of America, Tennesse, Nashville
Rolex Day-Date 36
$13,000
Free shipping
Verified Dealer
256
US
Rolex Day-Date 36 Yellow gold 36mm Champagne No numerals United States of America, New York, New York
TOP
Rolex Day-Date 36 Diamond-Paved 128238 NEW 2020
$56,999
Free shipping
Verified Dealer
47
US
Rolex Day-Date Yellow gold 36mm Champagne United States of America, New York, New York
TOP
Rolex Oyster Perpetual Day-Date President 18038 Mens Watch
$10,999
Verified Dealer
367
US
Rolex Day-Date 40 Yellow gold 40mm Gold No numerals United States of America, California, Costa Mesa
Rolex Day-date 40
$47,201
Verified Dealer
74
US
Rolex Day-Date 40 Rose gold 40mm Green United States of America, New York, Massapequa
Rolex Day-Date 40
$38,999
Verified Dealer
26
US
Rolex Day-Date 36 Yellow gold 36mm Champagne No numerals United States of America, California, Beverly Hills
Rolex 18K Day Date President Champagne Index Double Quickset...
$12,850
Free shipping
Verified Dealer
54
US
Rolex Day-Date 36 Rose gold 36mm Brown United States of America, New York, NY
Rolex DAY-DATE 36MM 118235 18K ROSE GOLD MEN'S WATCH
$28,602
Verified Dealer
91
US
Rolex Day-Date II Yellow gold 41mm Champagne No numerals United States of America, New York, New York
Rolex Day-Date II Yellow Gold Champagne Diamond Dial Watch 218238
$43,899
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 36mm Champagne United States of America, California, Los Angeles
TOP
Rolex Men Day-Date 18038 President 36mm 18k Gold Watch-Gold...
$13,839
Verified Dealer
133
US
Rolex Day-Date 36 Yellow gold 36mm Champagne United States of America, New York, New York
Rolex President Day-Date Yellow Gold 36mm Watch 18238
$13,880
Free shipping
Verified Dealer
105
US
Rolex Day-Date 36 Yellow gold 36mm United States of America, Florida, Miami
Rolex President Day-Date 18038
$14,199
Verified Dealer
52
US
Rolex Day-Date 36 Yellow gold 36mm No numerals United States of America, New York, New York
Rolex Day-Date
$11,000
Verified Dealer
56
US
Rolex Day-Date 40 40mm Green Roman numerals United States of America, Georgia, ATLANTA
Rolex 228239 DayDate 40MM DD40 White Gold Green Roman Dial Box...
$32,934
Free shipping
Verified Dealer
83
US
Rolex Day-Date 36 Yellow gold 36mm Black No numerals United States of America, California, Los Angeles
TOP
Rolex 118238 Black dial Diamond & Ruby 36mm
$33,500
Verified Dealer
59
US
Rolex Day-Date 36 Yellow gold 36mm Champagne No numerals United States of America, California, Beverly Hills
Rolex 18K Day Date President Champagne Index Single Quickset...
$11,599
Free shipping
Verified Dealer
54
US
Rolex Day-Date 36 Yellow gold 36mm Black No numerals United States of America, Michigan, Southfield
Rolex Day-Date 18038 18KT Gold 36mm Black Diamond Dial
$12,500
Verified Dealer
5
US
Rolex Day-Date 36 Rose gold 36mm Brown No numerals United States of America, New York, New York
Rolex Day-Date 36 Rose Gold Brown Diamond Dial Watch 128235
$38,499
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 36mm Champagne United States of America, California, Los Angeles
TOP
Rolex Men Day-Date 18238 President 18k Gold 36mm-Champagne...
$15,683
Verified Dealer
133
US
Rolex Day-Date 36 Yellow gold 36mm Champagne United States of America, New York, New York
Rolex President Day-Date 18K Gold 36MM Watch Box Papers 18238
$13,430
Free shipping
Verified Dealer
105
US
Rolex Day-Date 40 Yellow gold Black United States of America, New York, New York
Rolex Day-Date 40mm Gold Black Diamond Baguette Dial 18k 223238
$32,000
Free shipping
Verified Dealer
204
US
Rolex Day-Date 40 Rose gold 40mm Green Roman numerals United States of America, New York, Manhattan
Rolex Day-Date 40
$39,500
Verified Dealer
19
US
Rolex Day-Date 40 Rose gold 40mm Brown United States of America, New York, New York
Rolex Day-Date 40mm President Rosegold
$33,500
Verified Dealer
56
US
Rolex Day-Date 36 Platinum 36mm Blue
Rolex Day-Date Ref. 118346
$52,792
Verified Dealer
20
AT
Rolex Day-Date 36 Yellow gold 36mm Champagne No numerals United States of America, California, Beverly Hills
Rolex 18K Day Date President Champagne Diamond Single Quickset
$12,449
Free shipping
Verified Dealer
54
US
Rolex Day-Date Yellow gold 39mm Silver No numerals United States of America, Florida, Miami
Rolex Masterpiece 18k Gold Original Diamond Bezel LAPIS Dia. Dial
$48,500
Free shipping
Verified Dealer
49
US
Rolex Day-Date 40 Yellow gold 40mm Champagne No numerals United States of America, New York, New York
Rolex Day-Date 40 Yellow Gold Diamond Baguette Dial Watch 228238
$38,699
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 White gold 36mm Silver No numerals United States of America, New York, NEW YORK
Rolex 1966 Rare DoorStop Dial Day-Date President 18k White...
$7,600
Free shipping
Verified Dealer
 
US
Rolex Day-Date 36 Yellow gold 36mm Champagne United States of America, New York, New York
Rolex President Day-Date Gold Factory Champagne Stick 36mm...
$12,880
Free shipping
Verified Dealer
105
US
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals United States of America, New York, New York
Rolex Day Date 40 Platinum President Ice Blue Motif Watch 228206
$53,000
Free shipping
Verified Dealer
204
US
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals United States of America, New York, Manhattan
Rolex Day-Date 40 Platinum
$53,500
Verified Dealer
19
US
Rolex Day-Date 36 Yellow gold 36mm Black No numerals United States of America, Massachusetts, West Boylston
Rolex Day-Date President Ref. 18238 Black Dial Full Set
$14,495
Verified Dealer
61
US
Rolex Day-Date 40 Yellow gold 40mm Champagne
Rolex デイデイト 40 228348RBR
$42,959
Free shipping
Verified Dealer
1168
JP
Rolex Day-Date 36 36mm Champagne United States of America, Texas, Houston
Rolex President 118238 18k 36mm Fat Buckle "f" Day/date...
$18,900
Verified Dealer
51
US
Rolex Day-Date Oysterquartz Yellow gold 36mm Champagne
Rolex Day-Date Ref. 19018
$13,687
Verified Dealer
20
AT
Rolex Day-Date 40 Yellow gold 40mm No numerals United States of America, New York, New York
Rolex Day-Date 40 Yellow Gold Black Motif Dial 40MM Watch 228238
$34,499
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 Yellow gold 36mm Champagne United States of America, New York, NY
Rolex DAY-DATE 36MM 118238
$28,854
Verified Dealer
91
US
Rolex Day-Date 36 Yellow gold 36mm Champagne United States of America, New York, New York
Rolex President Day-Date 18K Yellow Gold 36MM Automatic Watch...
$18,430
Free shipping
Verified Dealer
105
US
Rolex Day-Date 40 White gold 40mm Grey United States of America, New York, New York
Rolex New Day-Date 40mm White Gold 228239 Meteorite Dial
$45,000
Free shipping
Verified Dealer
204
US
Rolex Day-Date 40 White gold 40mm Green Roman numerals United States of America, New York, Manhattan
Rolex Day-Date 40
$35,500
Verified Dealer
19
US
Rolex Day-Date 36 Yellow gold 36mm United States of America, New York, New York
TOP
Rolex Day-Date President 18238 Wood Dial 18k Yellow Gold Mens...
$13,799
Verified Dealer
367
US
Rolex Day-Date 36 Rose gold 36mm Gold United States of America, Michigan, Southfield
Rolex ROSE GOLD DAY-DATE 118205 36MM FULL STICKERS + PAPERWORK
$24,000
Verified Dealer
5
US
Rolex Day-Date 36 36mm Silver United States of America, Texas, Houston
Rolex President 18078 18k 5.5 Mil. Stunning Full Bracelet 36mm...
$10,500
Verified Dealer
51
US
Rolex Day-Date 36 Red gold 36mm Black
Rolex Day-Date Ref. 118205
$24,728
Verified Dealer
20
AT
Rolex Day-Date 40 Yellow gold 40mm Black No numerals United States of America, New York, New York
Rolex Day-Date 40 Yellow Gold Black Motif Dial 40MM Watch 228238
$38,699
Free shipping
Verified Dealer
283
US
Rolex Day-Date 36 Yellow gold 36mm United States of America, New York, NY
Rolex DAY-DATE 36MM 128238 18K YELLOW GOLD MEN'S WATCH
$57,031
Verified Dealer
91
US
Rolex Day-Date 36 Yellow gold 36mm United States of America, New York, New York
Rolex President Day Date 18K Gold 36MM w/Custom Pave Dial &...
$13,430
Free shipping
Verified Dealer
105
US
Rolex Day-Date 40 Rose gold 40mm Green United States of America, New York, New York
Rolex Day-Date 40 MM New 228235 18K Rose Gold Olive Green Dial
$39,000
Free shipping
Verified Dealer
204
US
Rolex Day-Date 36 Yellow gold 36mm Silver No numerals United States of America, Florida, Aventura
Rolex Day-Date 36
$8,500
Verified Dealer
9
US
Rolex Day-Date 36 Yellow gold 36mm United States of America, New York, Massapequa Park
Rolex RARE 1977 Rolex Day-Date President 1803 5 MINUTE TRACK...
$9,193
Free shipping
Verified Dealer
589
US
Rolex Day-Date 40 Platinum 40mm Blue Roman numerals United States of America, California, Vallejo
TOP
Rolex day date 40
$48,000
Private Seller
 
US

The Presidential Watch: The Rolex Day-Date

The Rolex Day-Date is the watch of presidents. Available in gold or platinum, it was the first watch to display the date and weekday fully written out. Several US presidents, including Lyndon B. Johnson, have relied on the "President watch."


What Makes the Day-Date Special

  • First automatic watch with date and day of the week display
  • Available exclusively in 18-karat gold or platinum
  • Famous wearers such as John F. Kennedy
  • President bracelet with semi-circular three-piece links exclusively for the Day-Date
  • High-quality chronometer: In-house caliber 3255 (date)

The Watch of Heads of State and CEOs

Introduced in 1956, the Rolex Day-Date was the first watch to display the date and day of the week written out in full on its dial. With this invention, Rolex once again became a pioneer in the field of watchmaking and in the luxury watch sector. The term luxury watch isn't a misnomer – this watch is only available in platinum or 18-karat gold. The so-called President bracelet is a semi-circular three-piece link metal bracelet developed especially for the Day-Date. Most of the other models, such as the Daytona, the Oyster Perpetual, and the Submariner, have the Oyster bracelet with flat three-piece links.

This watch, also known as the "Rolex President", isn't just popular among statesmen: Major financial players, actors, and other celebrities also enjoy wearing these unique timepieces. Cuba's former president, Fidel Castro, and James Gandolfini, best known for portraying Tony Soprano on The Sopranos, are among those who have enjoyed wearing a Day-Date. Business magnate Warren Buffett is one of the wealthiest people on Earth and also wears one of these elegant watches. One piece, in particular, comes with quite a story: Marilyn Monroe apparently gave one as a gift to her lover John F. Kennedy. The message "Jack / With love as always / from / Marilyn / May 29th 1962" was engraved on the case back. Kennedy then gave the watch to one of his staff members to make it disappear. The watch resurfaced at an auction in 2005, where it was sold to an anonymous bidder for 120,000 USD.


How much is a Rolex Day-Date?

Reference number Price (approx.) Size Material
228206 57,600 USD 40 mm Platinum
218206 50,700 USD 41 mm Platinum
118206 48,200 USD 36 mm Platinum
218238 36,600 USD 41 mm Gold
228238 29,300 USD 40 mm Gold
118238 27,800 USD 36 mm Gold

Detailed Price Information

A classic 18-karat yellow gold Rolex Day-Date 36 in mint condition costs around 27,800 USD. You can find pre-owned pieces for about 18,500 USD. This 36-mm version has a President bracelet and a fluted bezel. However, the yellow gold Day-Date 36 is also available with an Oyster bracelet or a diamond-studded President bracelet. There are a few different options for the bezel as well: In addition to the fluted version, there are also domed or diamond-studded bezels available. The variety of dials is even more extensive. The ice blue or cherry red dials on the platinum versions are particularly appealing. Those who prefer an alligator leather band to a massive gold or platinum bracelet should take a closer look at the Day-Date models with Everose gold cases.

If 36 mm isn't large enough for you, perhaps you would like the Day-Date 40. Its 40-mm Oyster case is the same size as many other Rolex models and still contemporary. Be sure to have around 29,300 USD on hand for a new example in 18-karat gold. The 41-mm Day-Date II is one millimeter larger and comes in at around 32,100 USD when pre-owned. You can purchase this watch in mint condition for nearly 37,100 USD.

Models made from 950 platinum are the highlights of the Day-Date collection. This precious metal is even rarer and thus more expensive than gold. The variant with an ice blue dial in a quadrant motif and the reference number 228206 is especially striking. A mint-condition Rolex Day-Date 40 in platinum costs around 57,600 USD, while pre-owned versions sit around 48,900 USD. A platinum Day-Date II is a few thousand USD less expensive at 50,700 USD for a new piece and 44,500 USD for a pre-owned one. The 36-mm version goes for around 48,200 USD in mint condition, making it the most affordable platinum Day-Date. You can get a pre-owned edition for as little as 29,300 USD.

Similar Models from Other Brands


Pure Luxury: Gold, Platinum, and Diamonds

The Geneva-based manufacturer exclusively uses yellow, white, and rose (referred to as Everose) gold or platinum for the cases and President bracelet. Even the index markers are made of 18-karat gold and won't tarnish over the years. The designers didn't just create the different colored dials in-house, but they also produced them almost entirely by hand.

Dials come in blue, green, silver, ice blue, orange, black, and brown. Variants with mother-of-pearl dials are stunning, and many models feature diamond index markers . There are two types of bezels: fluted or, since 2000, a glossy, domed bezel that borders the sapphire glass on the platinum watches. The fluted bezel has been in production since 1956, as long as the Day-Date itself. The case is available in two diameters: 36 mm or 40 mm. The Day-Date II is available with a 41-mm case.

Models with reference number 18038 are highly sought-after vintage watches. Pre-owned pieces go for as little as 12,000 USD. These Day-Dates from the 1970s and '80s have the so-called "Stella" dial. Stella dials are made of solid enamel and come in a variety of colors including white, yellow, blue, orange, pink, turquoise, brown, salmon, or even black. Enamel dials are usually "fired" in a furnace, but these colorful faces were created using a special kind of enamel varnish. The origin of the term "Stella" is not known, but there are at least two theories. The first holds that the dials were named after the American artist Frank Stella, as the colorful faces supposedly resemble Stella's colorful artwork. The other hypothesis is that the name comes from the Latin word for star, stella, and refers to the brightness of the dials.


Technological Advancements

The first Day-Date with reference number 6511 was powered by the automatic caliber 1030. The day of the week disc, now available in more than 25 different languages, rotates over the date ring. Its small window is positioned in such a way that the correct day is displayed in full at 12 o'clock. Furthermore, the date window at the three o'clock position features the well-known Cyclops lens.

The caliber 1055 powered the watch with reference number 6611 from 1957. Rolex optimized this movement's date mechanism: In the very first versions of the Day-Date, the accuracy would decrease when the date changed. This problem was solved in the new generation of calibers.

More improvements came in the 1970s. Starting in 1972, some watches were available with the caliber 1556, which featured a stop-seconds mechanism. This allowed wearers to set the time to the exact second. Towards the end of the '70s, Rolex introduced the quickset date feature, which greatly benefited the Day-Date. The crown can be pulled out halfway, allowing the wearer to quickly set the date as well as the day of the week.


State-of-the-Art Technology: the Caliber 3255

Rolex has used their in-house caliber 3255 in the Day-Date since 2015. This movement has 14 patents. The designers reworked more than 90% of the caliber's components and further optimized them. For example, they made the barrel 50% smaller, allowing space for a spring with larger capacity. Thanks to the highly efficient Chronergy escapement developed by Rolex, the movement has an impressive power reserve of 70 hours. The caliber can power the watch through the weekend and still show the correct time Monday morning. The Chronergy escapement is an improvement on the Swiss anchor escapement made from a nickel-phosphorus alloy. Thanks to this alloy, the movement is not affected by magnetic fields. The manufacturer claims that the watch is 15% more efficient with this escapement system.

The caliber's balance wheel operates at 28,800 alternations per hour. At the core of the movement is the classic Rolex blue Parachrom balance spring made from a niobium-zirconium alloy. Like the escapement, the balance spring is unaffected by magnetic fields. According to the manufacturer, it is up to 10 times more precise than other movements when subjected to jolts. The movement also has the classic upraised last coil in its spring, also known as a Breguet balance spring. This also improves the movement's accuracy. Precision index adjustment occurs via the Microstella nuts on the inner side of the balance wheel. Every Rolex caliber is certified by the Official Swiss Chronometer Testing Institute (COSC). The caliber 3255 also undergoes an internal testing process and is subjected to realistic conditions. The manufacturer claims that this process is twice as strict as that of the official COSC certification authority.

Technical Highlights

  • New in-house caliber 3255 in use since 2015
  • 70-hour power reserve
  • Chronergy escapement made from a non-magnetic nickel-phosphorus alloy which improves efficiency
  • Parachrom hairspring with Breguet overcoil for increased precision

The Rolex Day-Date: A Prestigious Luxury Watch

No other watch is enjoyed by so many powerful people as the Rolex Day-Date. The "President Watch" embodies pure luxury, prestige, and power. Whoever wears a Day-Date emphasizes their influential position in economics, politics, or society. Every Rolex watch is a solid investment thanks to the company's consistent model and marketing policies. Timepieces from Rolex are therefore timeless, coveted collector's items which enthrall everyone, not just heads of state.