Audemars Piguet
17,494 listings including promoted listings
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Audemars Piguet Royal Oak Chronograph
Green Dial 26240OR.OO.D404CR.02
$83,000
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Chrono24 Magazine: News and Perspectives From the Watch Industry
Why are Audemars Piguet watches so expensive?
When it comes to Audemars Piguet, many people ask themselves, why on earth are AP watches so expensive? It is a legitimate question to ask considering that the average Audemars Piguet watch sets you back around the same amount as a brand-new mid-range car. That’s not even taking into account the highest prices out there – AP’s top-of-the-line models command amounts that could buy a whole fleet of new cars. So, let’s take a closer look at how these seemingly astronomical prices came about and whether they are justified or not.
5 minutes